This is very tempting for the next time I fly anywhere for longer than a few hours. I don't fly that often so it's not something I could really justify - but I hate - hate - trying to sleep on a plane.
Also, kudos to the SkyMall people for getting a real person in their ad. This guy looks like someone you'd actually end up sitting beside on a plane, he's just missing the drool slowly sliding down his face.
